Program or Be Programmed?

Caitlyn Wolter
2 min readFeb 7, 2021
Photo by Luca Bravo on Unsplash

The Control of Technology

Douglas Rushkoff in We’ve spent the decade letting our tech define us. It’s out of control holds a transparent discussion of the negative impact technology has curated on humans. Rushkoff takes an approach that many tend to stray away from. Technology over the past two decades has been put above human connection and intelligence. Taking over the very nature of how we humans view the surrounding world around us. Rushkoff brings a critical eye to the role of technology in our everyday lives. He recognizes the benefits of connection through the digital space. Still, He offers an insight into the control technology, specifically by the algorithms set in place, and how the use of them can damage our perspectives as individuals and the way we connect with others.

A Digital Connection:

The Grand Valley State University digital studies curriculum looks to create a well-rounded experience for students to educate, understand, and add to the digital space in an impactful way. Technology is more than social media or data collection; it represents communities and identity growth. The digital studies program looks to create healthy skepticism within the digital space to develop ethical, technological users. Similar to the digital studies programming, The Center for Humane Technology focuses on educating individuals on becoming ethical internet users and reimagining the digital space to benefit human interest.

A Sense of Technochauvinism:

Rushkoff’s argument is similar to author Meredith Broussard’s take on the impact of technochauvisnism has on today’s society. Rushkoff looks at the manipulation of technology and the reality that “we’re more likely to be used by technology than to be the users controlling it.” With the algorithm in place impacting the same story’s evolving perspectives, the strain comes to thinking no human will ever be right. The dangerous thought process that the solution must not come from the human connection but the technology. Both authors look to reveal these dangers of placing all of our faith in technology and learning to use technology effectively and less of seeing it as an extension of ourselves.

The Expansion of Digital Studies:

The concepts of Rushkoff and Broussard are key concepts built into the digital studies program. The hyper-awareness of the role of technology, both positive and negative, allows us to act both ethically and think critically of the information presented in the digital space. As I continue in my career, I can use the digital space to connect and less at placing it on a pedestal to fix humanity or my everyday issues. The knowledge gained from both authors and the curriculum allows me to use the digital space ethically, form communities, and share my experience in my career path.

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